Steve in Neenah, Wisconsin, says he’d not heard the term suss out in a long time, but then suddenly he was hearing again it in several different places. What he’s experiencing is the frequency illusion, also known as the Baader-Meinhof phenomenon or...
A listener in Albany, New York, wonders who decides which historical personages deserve mention a dictionary, and how editors decide which of those people merit a photo or illustration? Grant explains the process by which lexicographers handle these...
After you notice a certain word for the first time, chances are you’ll start seeing it all over the place. That’s known as the frequency illusion, coined by linguist Arnold Zwicky, and it happens because of confirmation bias. This is part of a...
They also discuss listener’s own stories about saying “bread and butter” when companions step around an obstacle that divides them. We also promised words for the experience of noticing a word for the first time and then feeling like you’re seeing...

