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doughnut effect

doughnut effect  n.— «Asters are easily propagated by division in the early spring. Simply dig the clump up once the shoots appear in early May, and gently pull the crown apart. When they require dividing, you will notice new growth around...

scatter advertising

scatter advertising  n.— «Most of the advertising time on NBC’s cable channels was sold during an unusually strong upfront sales period last spring. Some of the remaining time—which the industry calls scatter advertising—will be made...

Bristol dust

Bristol dust  n.— «So what is the best tyre to run in “Bristol Dust” (what Bristolians affectionately call gloopy winter mud) or the slippery Limestone and roots that the autumn and spring bring to Bristol?» —“What rubber...

bandit safety

bandit safety  n.— «Entering spring, Andrews and Pugh were listed at the same position in the team’s prospectus, what West Virginia refers to as its “bandit” safety in its tricky 3-3-5 defense. But, to get both on the field at the same...

lunging

lunging  n.— «Later, Ferris and a second trainer, Laura Conroy, each led a horse out on a long rope lead and did something even non-horse folks could relate to. They let the horses run in circles, to discharge pent-up energy, a practice...

kit-bashing

kit-bashing  n.— «The term for buying a kit and replacing its materials is “kit-bashing.” Kerr said Dellaquila isn’t the only kit-basher in the society; that is, members who order a kit and then throw away much of the materials...

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