TagMass media

Hoarfrost

A caller from Veroqua, Wisconsin, is fascinated by hoarfrost and wonders about the origin of its name. Grant explains its relation to the English term hoary. This is part of a complete episode.

scalejacking

scalejacking  n.β€” Β«Dave Balter coined this great term. It describes the quest of marketers for size at all costs. Because marketers were raised on the scale of massβ€”TV, radio, newspapersβ€”they have a churn and burn mentality. The internet...

Blotto

Grant reports some etymological news: A recent article in the journal American Speech suggests a new source for the term that means “drunk,” blotto. This is part of a complete episode.

Recent posts