squeeze page n.— «Once someone has visited your site, they will often encounter what is known in marketing terms as a “squeeze page.” How it got that name, I’m not sure, but a squeeze page is really just a pop-up box or page that...
e-discovery n.— «Many of the lessons learned from the increased use of electronic evidence in civil litigation–“e-discovery,” in the parlance of litigators–may be applied to the burgeoning use of social-networking sites to...
excitation leap n.— «How, in fact, does a reindeer warn of danger? It jumps in the air—what scientists call an “excitation leap”—and then runs away. All of the other reindeer see the leap, see the running, and take off running, too...
backscatter n.— «Backscatter occurs when a spammer spoofs a legitimate e-mail address to send an unsolicited message to large distribution lists, causing the e-mail server to flood an unsuspecting e-mail address owner’s mailbox with...
paper boarding n.— «Under the current policy, after 48 months of service E-4s serving in military specialties with shortages are automatically placed on a promotions list. Although a soldier’s name can be removed by his or her commander...
audio puppeteering n.— «To that end Mr. Stanton enlisted the man who created the grammar of the “Star Wars” robot R2D2, the veteran sound designer Ben Burtt. Mr. Stanton wrote a conventional script—“Hi, I’m Wall-E”—and Mr. Burtt...