Tagbrand

Bran New vs. Brand New

In L. Frank Baum’s The Wonderful Wizard of Oz, the scarecrow gets what he calls a bran-new brain. A caller wonders: Is the correct term bran-new or brand-new? This is part of a complete episode. Transcript of “Bran New vs. Brand New” Hi, you have A...

sweepspear

sweepspear  n.— «Its styling, says GM interior design chief Dave Lyon, will feature modern interpretations of the Buick portholes (or “ventiports” as they were called in the “50s) and the “sweepspear,” the asymmetric v-shaped profile accent found on...

Bite the Wax Tadpole

Martha and Grant discuss advertising slogans and product names supposedly botched in translation. They also recommend an eclectic mix of books for the word-lover on your holiday list, from military slang to Yiddish. Plus a slang quiz on the words...

ebrandgelist

ebrandgelist  n.— «I’ve now become an eBRANDgelist for a network that’s looking to enlist more through its original programing—but I’ll actually be there for the commercials. A shout-out to AMC for their clever, brand-building, pod-busting approach...