SK
n.— «Then there’s the name. “Sauerkraut,” which literally means “sour cabbage,” just doesn’t sound seductive. When it comes to foul-sounding food names, perhaps only “liverwurst” comes close. Lindsay Kahn of BIGfrontier Communications, which is handling the National Sexy Sauerkraut Campaign for the Fremont company, admits this defect. “That’s why we in the office call it SK,” she says.» —“Sauerkraut looking for a sexy makeover” by Bill Dawson Star-Tribune (Minneapolis, Minn.) Jan. 25, 2005. (source: Double-Tongued Dictionary)
Further reading
Is there such a thing as a “neutral” accent, and if so what does it sound like? And that quirk in the way southern Californians talk about freeways. They’ll say things like take the 405 and get on the 8. Why the definite article...
Floordrobe is the new word for an old habit: piling your clothes on the floor instead of putting them away. The Oxford English Dictionary recently added an entry for it, defining floordrobe as “an untidy heap of discarded clothing left on the floor...