price walk
n.— «What’s the difference between the black Volkswagen CC I drove on the launch event in Tennessee and the black Volkswagen CC that I just recently drove for week here at home? Not a heck of a lot, really, unless you’re looking at the sticker price. It’s often hard to justify the extra cost of the top spec model (the “price walk,” in the parlance of automotive marketers), but with the CC, it’s just about impossible. There are two reasons: First, the price walk is more like a wind sprint, and second, the base model is actually quite nice.» —“Volkswagen CC makes a good argument for sticking with the standard trim level” Automobile Jan. 2, 2009. (source: Double-Tongued Dictionary)
Further reading
Authors often go through several working titles before settling on one. F. Scott Fitzgerald’s The Great Gatsby (Bookshop|Amazon) was originally Trimalchio in West Egg, Trimalchio being an ostentatious nouveau riche character in an ancient Roman work...
In 1916, a small-town newspaper in Pennsylvania printed a fanciful item about a local gathering with a guest list that included, among others, Miss Ella Vader, Mr. Ray Zor, and other punny names. This is part of a complete episode. Transcript of...