narcisurfing
n.— «Ms. Kroll also urges students to search their name on search engines—a practice known as “narcisurfing”—to see what’s in cyberspace for anyone to read.» —“Digital dirt: What you post about yourself online could hurt you someday” by Kirk Baird Toledo Blade (Ohio) Aug. 24, 2008. (source: Double-Tongued Dictionary)
Further reading
In 1916, a small-town newspaper in Pennsylvania printed a fanciful item about a local gathering with a guest list that included, among others, Miss Ella Vader, Mr. Ray Zor, and other punny names. This is part of a complete episode. Transcript of...
In a 1968 list of Cheyenne High School slang that ran in newspapers around the United States, Clyde, written like the man’s name, meant one’s head or mind. The Wyoming students’ examples included Use your Clyde! and put it out of your Clyde...