lookologo
n.— «D’Agostino came to the Web—”It started as a personal blog,” he said—from a successful career in journalism, a brief dalliance in cinema and several books. But it was on television that he made his name as a “lookologo,” an Italian term for style critic.» —“Required reading: Italy’s ‘Big Gossip'” by Elisabetta Povoledo in Rome International Herald Tribune Feb. 20, 2005. (source: Double-Tongued Dictionary)