gus

gus
 n.— «I can almost taste the local “gus,” the term by which asparagus is affectionately known in my household.» —“Eating seasonally is fun and supports farmers” by Andrea Ottem Langley Times (British Columbia, Canada) Apr. 19, 2006. (source: Double-Tongued Dictionary)

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Further reading

Language With a Certain Mouthfeel

Is there a term for words that simply feel good as you form them in your mouth and say them? Linguists sometimes speak of mouthfeel, an expression borrowed from the food world. They also talk about phonaesthetics, the study of the sensuous...