flow

flow
 n.— «These days, Mr. Macintosh is on “flow” from Etnies, meaning he receives shoes for free, in an informal sponsorship that is one of the ways companies support and nurture skateboarders, and, yes, advertise their brand.» —“Woosh! Another Shoe Destroyed” by Justin Porter New York Times Sept. 25, 2008. (source: Double-Tongued Dictionary)

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Further reading

Punny Names From 1916

In 1916, a small-town newspaper in Pennsylvania printed a fanciful item about a local gathering with a guest list that included, among others, Miss Ella Vader, Mr. Ray Zor, and other punny names. This is part of a complete episode. Transcript of...

Close-Toed vs. Closed-Toe vs. Close-Toe Shoes

When describing shoes, which is correct: close-toe, close-toed, or closed-toe? And what about forms of footwear that leave those pedal digits exposed? Open-toe shoes? Open-toed shoes? This is part of a complete episode. Transcript of “Close-Toed vs...