A factor
n.— «They judged the participants not only for their singing talent but also their attitude or the “A” factor as it is called.» —“Telly Chakkar: Zee’s ‘Antakshari’ checks for the ‘A’ factor” Indiantelevision.com (India) Apr. 4, 2005. (source: Double-Tongued Dictionary)
Further reading
How long can a newly married woman be called a bride? Does bride apply only as long as her wedding day, or does it extend right on through the couple’s silver anniversary and beyond? Plus, insightful advice about writing from a Pulitzer...
We tend to take the index of a book for granted, but centuries ago, these helpful lists were viewed with suspicion. Some even worried that indexes would harm reading comprehension! A witty new book tells the story. Plus, the Latin term bona fides...