The words we choose can change attitudes — and change lives. A swing-dance instructor has switched to gender-neutral language when teaching couples. He says that using words like “leader” and “follower” actually works better...
It’s the business of business jargon. Say you’re in line at the drugstore. Does it bother you if the cashier says, “Next guest”? In department stores and coffeeshops, does the term “guest” suggest real...