Tagmarketing campaign

sporno

sporno  n.—Gloss: Images of sportspeople that are similar to or evocative of pornography. Note: sport(s) + porno «Dolce & Gabbana’s latest sporno campaign for their Intimo men’s underwear line (above), employing eager, wide-shouldered chaps from...

avatarsment

avatarsment  n.— «Three “virtual consumer actors” will appear as talking avatars in a :30 spot for Taco Bell’s “Fourthmeal,” a clever new term for the fare you grub between dinner and breakfast. (You may know it better as the munchies.) The ad, or...

caging

caging n. the processing of responses to a fund-raising or marketing campaign, especially when concerning money. Etymological Note: Perhaps related to a teller’s cage. (source: Double-Tongued Dictionary)